For 20 years, I was an insurance agent. An unexpected offer came to me to work within the funeral home industry. I remember as a little girl going with my grandpa to work with him at a funeral home, so I jumped on the chance.

Sitting beside grieving families who were not only mourning a loss but also overwhelmed by the staggering costs and rushed decisions that come with planning a funeral. I saw, time and time again, how the weight of logistics and finances added an extra layer of pain during one of the most vulnerable moments in life.

It stayed with me.

I realized that we don’t talk enough about death—let alone plan for it—and that avoidance often leaves our loved ones with more stress than comfort. That realization is what led me to this work. I became dedicated to helping people prepare in advance, to ease that burden, and to create space for peace, clarity, and dignity.

This isn't just a job for me—it's a calling. I believe in the power of planning with love and intention, in honoring life by preparing for its natural end, and in supporting families through it all with honesty and compassion.